Health and Wellness Website Design to grow your business & your confidence.
Strategic, conversion-driven, carefully-delivered health and wellness website design services.
DIY YOUR SITE
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DIY YOUR SITE |
HEALTH COACHES
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NUTRITIONISTS
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DIETICIANS
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FUNCTIONAL PRACTITIONERS
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PERSONAL TRAINERS
HEALTH COACHES | NUTRITIONISTS | DIETICIANS | FUNCTIONAL PRACTITIONERS | PERSONAL TRAINERS
You’re in the right place if any of the following ring true.
You’re struggling to build your first (or next) site—you’re not sure what to put where (how much is too much?!) and no matter how much you try, it still looks messy when you upload it into Squarespace.
You’re just getting started in your business, and you want a website to start marketing your services and your point of difference — so you’re set up right, right from the outset.
You DIY-ed your current site, and though it served its purpose in your early months or years in business, it’s now hindering your confidence and pushing away prospective clients. Time for an upgrade.
You’ve evolved your offers, and want a website to promote them & do sme of the heavy sales lifting for you.
What your health & wellness website needs
Integrated Booking
Your website shouldn’t just be a pretty brochure; it should be a functional funnel. So, your wellness website should 100% include an integrated booking system. Examples include: Dubsado, Practice Better, Acuity, Punchpass, MindBody, to name a few.
Pages that Cultivate Connection
As a health and wellness business, you do this work because you’re driven to. Because you want to make a difference. Perhaps you’ve walked the path your clients are currently on. To sell your services, you need connection-building pages like an About page help do that.
Trust-Building Design
Your website is the end destination of all your marketing. Almost every person will end up setting cursor on your site before they decide to work with you. (Studies suggest 8 out of 10 people, to be specific!) A professional, well-designed site helps you build trust, big time.
Email Marketing Integration
Not every person who visits your site will buy the first time they set cursor there. Which is why capturing their email address is essential. Bonus points for automated sequences that build know/like/trust, and sell your services or support (with soul).
Strategic Layouts
Your website houses your offers. It’s a point of purchase, information-gathering and decision-making. So your website design needs to be clean, cohesive, feature strong CTAs, clearly communicate your offers and value, and actually drive people to take action.
Search Optimisation
I’m talking strategic keyword integration into your webpages (headings, image alt text, and body copy), page titles and meta descriptions, and compressed images to improve site speed. When you effectively optimise your website for search, you can spend less time marketing and more time serving your clients.
AS A SQUARESPACE WEBSITE DESIGNER FOR HEALTH AND WELLNESS PROFESSIONALS, I CAN HELP WITH ALL OF THIS.
Why choose Squarespace?
Easy to use & update yourself once you have a base website design in place (it’s a drag & drop design – meaning you can make tweaks & add blog posts without hiring help.
Mobile-optimisation is built in, so your site looks beautiful on phones (where most people are searching).
Affordable, low maintenance and built-in secure hosting – no plugins to constantly update or break. You can even buy your domain directly from Squarespace.
Multi-functional - you can sell 1:1 services, digital courses, online memberships, or digital products. And it can work for a clinic or studio, as well as for a solo practitioner, coach or trainer.
Plays nice with many payment platforms, email marketing tools & CRMs.
The health and wellness website design services …
I offer a range of health and wellness website design services to meet the needs of business owners at every stage of growth and budget. Take a peek!
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Get a custom Squarespace website design with all the marketing oomph and integrations you want (and need). Your business's goals are built into the framework for your Squarespace site, designed to convert potential customers and clients. With tech integrations included, your site will be a functional funnel, not just a pretty brochure.
Includes:
Custom Homepage.
Up to 5 additional Pages: Choose from About, Services Overview, Services Individual Pages, Podcast, Meet the Team, Case Studies, Call Booking, Resources, Favourites, FAQ, Contact and more.
Blog landing page
Coming Soon page, if needed
Custom 404 error page
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Created by a Squarespace website designer and experienced conversion copywriter for health and wellness businesses (ahem, me!), my templates include all the pages and sections you need to market your health and wellness business properly—without starting from scratch or grappling with a template that is not built for your niche.
If you don’t want to DIY, I can customise the template for your business, offer suite, and brand aesthetic. -
Got an existing Squarespace site that needs updating & improving?
Book me for 8 hours (spread across 2 days so I stay fresh as a daisy) to handle your strategy, website design, tech integrations or copywriting (or editing) needs.
This day is fully customised to your wants, needs and goals. You’ll be delighted at what we can do in a day! -
I’ll uncover the keywords your ideal clients are searching for, that you could actually rank for—then strategically map those keywords across your core website pages.
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In the health & wellness industry, people crave connection and authenticity. And let’s be real. Unedited, obviously A.I. ain’t it.
Your website copy is what bumps hearts with your readers, gets to the heart of what you do, and persuades people to purchase. It’s also the structure upon which your website design is built. As you can see, copy and design go together like sav and summer!
I offer website copy editing or full website copywriting to ensure your copy is created through the lens of empathy, UX, brand voice, SEO best practices and conversion copywriting principles.
I have so much to say but I am scared I vomit it out, so I will try to control myself. I LOVE my new website, I can’t get enough of looking at it. The process of working with Yolie was a dream.
I couldn’t bring myself to look at my old website. It depressed me! Until I found Yolie.
I have branched out from being a chef/caterer to a holistic nutritionist and educator, and I also wanted to amplify my other businesses and change the look from bold red to an earthy tone like green. I wanted to simplify my website, my messaging, and make it easier to navigate. And of course, I wanted to attract clients.
I feel like the new website is a true representation of who I am, what I do, and I am proud to send my site to people without having to apologise all the time for the look and the functionality! I am so happy and grateful that Yolie agreed to take on this project. THANK YOU. YOLIE.
— Pitsinee Chaisarn, Simply Wellness, Auckland New Zealand
I’m Yolie, a Health and Wellness Website Designer, Strategist and Copywriter in Auckland.
Hello!Gratefully working with clients locally and globally.
I genuinely enjoy supporting passionate, well-meaning business owners like you with website design, content strategy, systems, and copy —so you can better make the difference you feel called to make.
Consider me your strategic collaborator: Here to help your wellness business (and your confidence) blossom with a hard-working, worth-the-investment website.
You can read about my background here.
Let’s build a site that serves you well, and that you’re stoked to share.
Frequently Asked Questions—and my Answers
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Great question! And don’t worry, I’ll guide you through this step by step.
Here’s what’s most helpful:
Brand Photography - Professional brand photos are the foundation of a beautiful, trustworthy website. They build connection fast. If needed, I can supplement with carefully selected stock imagery, but your own brand photography is always the strongest starting point.
Logo & Brand Assets - If you want them including on your website, you’ll need to provide me with your logo and monogram files. I do not offer branding services myself.
However, if you’re earlier in your business journey and happy with a text-based logo using Squarespace fonts (set up within Squarespace itself), we can absolutely make that work beautifully. I can also provide font and colour palette suggestions, if required, as part of a mini-branding package.
If you need help choosing a brand designer, let me know, and I can make recommendations!Website Copy - As a decade-long copywriter myself, you have options here:
I provide in-depth, strategic website copy templates (including A.I. prompts) if you’d like to write your own.
I offer copy editing if you’ve drafted something (using A.I. and my templates) and want it refined.
Or I can write your full website copy from scratch, grounded in voice-of-customer research, brand voice, and SEO strategy.
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It depends on the service and my current availability.
Day Intensives (including SEO Strategy, Copy Editing, and focused updates to an existing website) can usually be booked sooner, as they’re shorter, high-impact projects designed to move quickly.
Semi-custom website design (using one of my templates) is also typically available earlier than fully custom copy + design projects, as the foundational structure is already in place.
For full website copywriting or custom builds, I generally book a little further in advance to ensure I can give your project the strategy and attention it deserves.
If you’re on a timeline, reach out. I’ll always let you know the earliest start date and whether we can make it work.
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I specialise in working with health and wellness businesses who genuinely care about the humans they support.
That includes Integrative Practitioners, Naturopathic clinics, Nutritionists, Dietitians, Health & Life Coaches, Counsellors, Therapists, Women’s Health providers, Yoga or Pilates teachers, Personal trainers, somatic or breathwork practitioners, and more!
Seeing people healed and restored in their health lights me up. Mental, physical, and emotional wellness matter deeply to me — and it’s an honour to support the practitioners who are doing this life-changing work every day.
You don’t need a flashy website. You need one that builds trust and communicates your value. One that reflects the care, safety, and integrity you bring to every session — and helps the right clients feel instantly at ease. I’d be thrilled to bring this all together for you.
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You can reach me anytime via this contact page or email me on yolie@yoliestephenson.com. I aim to respond quickly - usually within 24 hours, Monday through Friday.
Clients can reach me via our private Slack channel, so we can collaborate easily on projects. -
Pricing is detailed on my services pages - Squarespace website design services, and website copywriting services. After our clarity call, I’ll also provide a transparent quote with no hidden costs for you to consider.
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Collaborative, respectful, fun, and straightforward. I’m here to guide the process, offer insights and ideas, interpret your business needs (and meet them), and keep things moving!