Yolie Stephenson a Squarespace Website Designer in NZ working at laptop with red nails, dark blue jeans and pale blue denim Rails shirt with her blonde hair down

Squarespace Website Designer for Small Businesses

Serving health and wellness businesses and service providers ready for a polished, purposeful website they’re excited to promote.

Because nothing holds a small business back
more than “pls don’t visit my site” vibes. 🥲

I can help whether


YOU’RE JUST STARTING OUT IN BUSINESS

You want a functional, fast, cohesive site to make your digital debut with, but you don’t have the time or expertise build your site yourself. And…grappling with Squarespace while attempting to make it happen it feels more painful than watching the final Game of Thrones episodes.

YOU’RE UPGRADING YOUR OLD WEBSITE

You’ve grown your skills, expertise and offerings, and you need a website that reflects that growth. Your current website is no longer reflective of the business you are, and the value you bring to your clients. You want a polished, purposeful website that’s built for your new offerings, branding and goals.

A TEMPLATE IS PROVING TRICKY!

You’ve considered a Squarespace template, even bought one maybe, but none of the pages have enough space to house your marketing copy—and you’re not sure how to add new content and sections to each page while keeping the aesthetic on point. Or, you don’t know how to adapt it to your branding.

How? I OFFER:

Squarespace Website Designer Services—tailored to your unique needs.

Imagine having a functional, easy-to-update website that builds credibility, grow your confidence tenfold, get seen in search and wins over ideal clients and customers? Breathe a sigh of relief—because it’s within reach!


All the ways I can support you with your site


STARTER SQUARESPACE WEBSITE

Get started with a beautiful, hard-working design that complements your copy and builds your credibility—either a one-page site, or a 4-pager (Home, About, Services Overview, Contact).

CUSTOM SQUARESPACE WEBSITE

We’ll build a custom website around your website content, including your core website pages (Home, About, Services Overview, Contact) plus any add-on pages (Opt-In Pages, Blog, Individual Services pages & more). All you need to do is BYOB—branding, not booze. Though we can clink champagne when the site goes live! 😉

TEMPLATE CUSTOMISATION

Template seemed like the simpler solution, but proving trickier than expected? I can add your branding and content to your Squarespace template of choice, update the colour palette and fonts, and add sections to house your web copy.

SALES PAGE DESIGN

Let’s put a high-wattage shine on your offer, with a Conversion-Driven Sales Page that works beautifully with your sales copy, and integrates your images, brand colours, fonts—adding payment processing as required and keeping the whole page cohesive & scannable.

TECH INTEGRATION

I can connect your email marketing, scheduling, Instagram and social media feeds, Google Analytics and Google Search Console with your Squarespace website, to ensure your site is functional and working well for you.

Every project includes a video walkthrough of how to use your website once the work is completed—so you feel empowered to use it moving forwards.


Recent Website Design Update


BEFORE

AFTER

What you need to bring to the design table


Branding

I’m a Squarespace website designer and conversion copywriter, not a brand designer, so if you want a custom logo, favicon and graphics for your site, you do need to provide me with these files—created by a professional branding expert. If you need recommendations, I know some incredible, talented people! I can, however, curate a brand-friendly font combination and colour palette in Squarespace, should you need it.

Photography

The images on your website are pivotal to the best outcome from your website design project. You’ll need a collection of high-quality, on-brand images shot and edited by a professional photographer. If needed, I can search for and curate complementary stock images, but they shouldn’t be the foundation of your brand imagery, they should add to it.

Copy

Your marketing copy is actually the foundation of your Squarespace website design, so best practice is that it comes first, rather than last. I can provide a copy template for you to use, I can write your copy for you, or you can come to me with sales-focused website copy you’ve already created. (Or had a professional copywriter create for you.) Remember: Copy shapes design—and drives people’s decision to work with you and buy from you.

Who am I to help you with your site? As a copywriter, marketer and Squarespace website designer…

I bring sales savvy and strategy to your site build.

I will make sure your copy and design work together to help both make the biggest impact. (Even if I didn’t write your copy myself).

→ I carefully consider the goal of every page, section, and call-to-action—ensuring they’re laid out to deliver clear communication, to drive conversions, and accomplish the end result you’re after.

I design with readability in mind. I’ll guide people through your site with headlines, and break up information for easy scanning.

I know to blend whitespace, copy, and formatting to make your messaging and marketing even stronger.

In a nutshell? I pay attention to detail when blending copy and design, and don’t just want your website to be a pretty brochure—I want it to be an empowering, effective marketing (and money-making!) tool.

Got Qs about Squarespace Services?
Here’s my answers!

    • Built-for-you Squarespace Website (Homepage, About page, Services Overview Page, Contact Page + additional pages you require)

    • Blog Set Up (optional add on)

    • Responsive Design, Optimised for Desktop and Mobile

    • Link In Bio Page For Instagram

    • Third Party Integrations (Scheduler, CRM)

    • Instagram Feed Integration

    • Email Opt-In Connection

    • Keyword Strategy - deciding which keywords to target on which page.

    • Sales-focused SEO Copywriting - for your core web pages (no keyword stuffing)

    • SEO Optimised Pages and Images, Google Analytics, Google Console Connection and Site Map Submission.

    • Home

    • About

    • Services Overview

    • Individual Services

    • Long-Form Sales Page

    • Opt In Page for a Freebie

    • Landing Page for a Webinar or Training or Event

    • Contact Page

    • Meet the Team Page

    • Blog Page

    • Process Page

    • Booking Page

    • 10 hours: extensive website updates, sales page design, additional website pages, upgrading existing Squarespace site design from 7.0 to 7.1.

    • 5 pages: Basic website updates (without changing brand design elements), Squarespace Scheduling/Calendly set up & integration, email integration, colour palette integrated into Squarespace.

    • 25 hours: website template customisation/build out

    • 40 hours: full Squarespace website design and build out.

  • I can indeed!

  • Yep!

“I’m ready for a Squarespace site that helps me attract leads and clients—and look, and feel legit and profesh!”