90 MINUTE MARKETING AUDIT & CONSULTING SERVICE

Get a *constructively critical* eye on your site or sales page

Understand the copy and design updates that’ll elevate your marketing from “meh” to mmm-yeah 🤌🏼

As a well-meaning service provider or health and wellness practitioner, can you relate?

You’ve DIY-ed your site—but you’re not confident in it. (I know it’s near impossible to wrangle SEO strategy and keywords, brand messaging, personality and persuasion and get it right all on your own!).

You don’t have the budget for a full website copywriting package, but you would still love a copywriter’s advice to elevate or check what you’ve drafted up, and point out tweaks you can make. 

Your website or sales page hasn’t been converting well, and you’re wondering what might improve it. So you don’t waste time and money making unfocused updates.

Honestly, there is nothing worse than having analysis paralysis around your work.

Overthinking what you’re saying, if it’s worthy of publish, where you’re going wrong—and often, completely disregarding what you’re doing right, too.

Get a copywriter’s eye on your copy who will outline how to refine your messaging strategy, tighten your offer, optimise your SEO—just, bring it all together. So you can start taking action instead of staying stuck.

Imagine finally feeling confident in your marketing—and turning DIY into DONE—because you get the changes you need to make.

An audit is your fast-track to hard-working, sales-savvy website copy in less time than it takes to rewatch the Game of Thrones Season 8 Finale (actually, let’s not rewatch that, I’m still salty). 

You bring the drafted or published content, I provide the kind of copywriting and design reviews that’ll help you make more sales and get more eyeballs on your business.  And shore up your confidence. (Most important of all!)

What’s included in a website audit

90-minutes of my review time.

Recorded Loom website assessment.

A written summary of your website audit and recommended actions.

30 minute review session over Zoom to discuss changes

I will review for:

  • Site structure and layout

  • Brand messaging strategy

  • Brand positioning 

  • Headline strength

  • SEO Keyword Integration

  • Formatting 

  • Call to Actions (CTAs)

  • Offer Quality (Proof, Price, and more.)

  • I will also bring in thoughts on design, UX, and Squarespace functionality if you’re on that platform.

“Thank you so much for your amazing input! You’ve really helped me find the missing pieces and I’ve finally gotten to the point where I feel confident with my messaging…and excited!”

Pippa Nightingale Wellness

The good news? Your website and messaging doesn’t have to be perfect. It just needs to be clear, user-friendly, empathetic, and strategic. And cover off what people need to know to make a purchasing decision—with you, in particular. We’ll make that happen!

Interested? Here’s what happens next:

STEP ONE

After we’ve had a clarity call to confirm an audit is right for you, you fill out my questionnaire, send me your website URLs (3 web pages per 90 minute guaranteed), and any specific concerns you have. 

STEP TWO

I’ll analyse your copy and design (if relevant) and assess its effectiveness. You’ll receive a personalised report with clear, actionable feedback, to your inbox within a week!

STEP THREE

Then, you book a 30 minute follow-up call to go over the recommendations together. You get to ask me any Qs, and feel confident to rock on and implement!

Got Qs? I got answers!

  • You can implement the recommendations yourself, hand them off to your team, or work with me to refine your copy further. If you need extra support, I offer follow-up copywriting and Squarespace services to bring the recommendations to life.

  • The audit focuses on reviewing and recommending improvements. If you’d like a done-for-you copy or website refresh, I offer copywriting and Sqaurespace design services as an add-on.

  • $655 NZD

    This includes:

    • 90 minutes of review time.

    • Recorded Loom website assessment

    • A written summary of your website audit and recommended actions

    • 30 minute review session over Zoom to discuss changes and to get your Qs answered

“I’m ready for web pages that get read, CTAs that get clicked, and a website I feel confident sharing —without the expense of done-for-you services”