As a freelance copywriter and marketing strategist, I’ll create conversion-driven website, sales or email copy that is infused with your personality and perspective—and connects with the people you want to serve and support. If that’s on your wishlist? Let’s chat copy.
Feeling blue about the bland, non-strategic, outdated copy you’re using to market your business?
You’ve landed in the perfect spot. And you’re a smart cookie.
Because neglecting your website or email list with “meh” marketing is an error most businesses cannot afford to make long-term.
That’s prime online real estate. That YOU own. And the people who arrive on your digital doorstep are already curious about you, your business and what you have to offer.
The moment they set cursor on your site, or jump on your list, is an opportunity to get noticed, spark connection, and—ideally—gain a shiny new lead, client or customer.
Which is where I can step in, if you’ll have me. (Should I get down on one knee?)
When we collaborate, I’ll help create copy that will:
Get people to buy into your business—metaphorically and literally.
Shine a spotlight on what makes your brand different, and sets your offer apart from your competitors.
Include targeted, on-page SEO. So, people actually arrive on your website’s digital doorstep…you don’t have to constantly cold-call them. (Phew.)
Provide proof with case studies and testimonials.
Connect with your ideal clients and customers through targeted messaging and imagery that hits them in the feels.
Swap lengthy prose for engaging, empathetic copy that captures attention—and keeps it.
I haven’t properly introduced myself, have I?
I’m Yolie Stephenson—an experienced copywriter in New Zealand collaborating with local & global small businesses.
After honing my copywriting skills working on the marketing teams of big businesses in London and Australia, then in-house at a digital marketing agency in Auckland, New Zealand…
… I left to forge a path as a freelancer.
As a freelance copywriter and marketing strategist, I love to help the people behind small businesses leverage words to get better results - and create a digital home that is an appreciating asset for their business. One that gains value over time because it is crafted with conversions, sales, and search in mind.
Whether you want to revamp your sales page, website or emails, I’m your word wing-woman.
Investing in copywriting services has helped my clients
do pretty cool things, like:
Bring in
11 new clients
in just one week as a wholesale clothing distributor post-publish
Get
123 leads
while only spending a third of their projected advertising costs for a business training membership
Improve SEO by
750%
and rank on page 1 and in the #1 spot for 8 key search terms as a paraplanning firm
Working together via and audit, hourly rate, or done-for-you package can help you…
FEEL confident in your WEBSITE AS THE APPRECIATING ASSET IT COULD BEJust as you invest in property, so too can you invest in your digital home—and reap the return on investment from a magnetic brand message, strategic conversion copy, and on-page SEO.
See an uptick in traffic, SUBSCRIBERS, PURCHASES OR enquiriesThanks to website copy that is optimised for Google, ethically leverages persuasion psychology, and communicates your value clearly and creatively.
STOP BEING RIDDLED WITH DOUBT ABOUT EVERY WORD YOUR WRITEInstead, feel excited and empowered to send people to your online home, and actually start marketing your business with confidence—while relying on your copy to do some heavy lifting too.
You’ll improve your marketing’s performance, AND your peace of mind.
Because the stress of a subpar site? Palpable.
Ready to bring on board a freelance copywriter to help write your copy right?
We could be a good fit if you’re an emerging or established business ready to step up your marketing game!
Hop into my inbox to chat copy and furnishing your online home with well-wielded words, stepping up your sales or email copy, and talk about what might be right for unique needs and goals!